A Study in the COVID-19 Process on Determining the Moderated Mediation Effect of Consumer Confidence Between Perceived Financial Well-Being, Prosocial Consumer Ethnocentrism Tendencies and Domestic Product Purchase Behaviour


PAYLAN M. A., KAVAS Y. B.

Gaziantep Üniversitesi Sosyal Bilimler Dergisi, cilt.19, ss.398-412, 2020 (Hakemli Dergi)