Attitudes Towards Moving Picture Posters and Their Effects on Movie Seeing Behavior A Case Study in Turkey

TOKAY ARGAN M., SEVER N. S.

The Business Review, Cambridge,, no.10, pp.229-235, 2008 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Publication Date: 2008
  • Journal Name: The Business Review, Cambridge,
  • Page Numbers: pp.229-235
  • Bilecik Şeyh Edebali University Affiliated: Yes